Welcome to Tourism Regulatory Authority
Tourism Regulatory Authority (TRA) is a corporate body established under section 4 of the Tourism Act No.28 of 2011 and is mandated to regulate the tourism sector in Kenya. This entails developing regulations, standards and guidelines that are necessary to ensure an all-round quality service delivery in the tourism sector.
Our Core Mandate
Why We Regulate
1. Bringing order to the sector
Licensing is a deterrent to would be unscrupulous businessmen since punitive measures are taken against those who contravene laws.
2. Ensuring Customer Satisfaction
Tourist handlers are expected to demonstrate high levels of professionalism and integrity. Licensing ensures that only qualified personnel are engaged in the industry.
3. Helps Enforce Standards
Overseas suppliers have more confidence in dealing with ground handlers who are not only licensed by the Government but are also members of recognized trade associations. The Associations follow codes of ethic approved by the Authority.
4. Compilation of a data base and directory
Licensed operators and businesses will comprise a database and directory that would be instrumental for planning, marketing of the destination and other decision making processes.
Facilities listed on ONLINE platform are subject to TRA regulation and licensing
All those offering services in their spaces via Online platforms e.g. Airbnb, Booking.com, Google Traveler, Trip Advisor among others are urged to comply with Tourism Regulatory Authority Licensing categories.
Magical Kenya Tourism and Travel Health and Safety Protocols for the ‘New Normal’
Download the Protocols here